Blogs

App Store Optimization (ASO): The Missing Piece of Your Launch
Andy Ibanez
Andy Ibanez Nov 15, 2025

App Store Optimization (ASO): The Missing Piece of Your Launch

Great screenshots and a compelling description can dramatically increase your downloads. Learn the fundamentals of ASO to make your app stand out.

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Core Data in 2025: Best Practices for Modern Apps
Fairese LLC
Fairese LLC Oct 5, 2025

Core Data in 2025: Best Practices for Modern Apps

Core Data is more powerful than ever, but it has its complexities. We share our best practices for managing data persistence in modern iOS apps.

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Test-Driven Development in Swift: A Practical Approach
Andy Ibanez
Andy Ibanez Sep 10, 2025

Test-Driven Development in Swift: A Practical Approach

Writing tests first can feel counterintuitive, but it leads to more robust and maintainable code. Let’s explore how to adopt TDD in your Swift projects.

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Marketing Your Indie App: A Developer's Guide
Fairese LLC
Fairese LLC Aug 1, 2025

Marketing Your Indie App: A Developer's Guide

You’ve built a great app, but how do you get people to find it? We explore practical marketing strategies for developers on a budget.

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Mastering API Integration in Swift
Fairese LLC
Fairese LLC Jul 2, 2025

Mastering API Integration in Swift

From simple REST calls to complex GraphQL queries, we break down modern techniques for robust and efficient API communication in your iOS apps.

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SwiftUI vs. UIKit: A 2025 Perspective
Andy Ibanez
Andy Ibanez Jun 15, 2025

SwiftUI vs. UIKit: A 2025 Perspective

The debate is ongoing, but the landscape has changed. When should you choose SwiftUI, and where does UIKit still shine?

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Building a Privacy-First iOS App in 2025
Fairese LLC
Fairese LLC May 20, 2025

Building a Privacy-First iOS App in 2025

Privacy isn’t a feature, it’s a foundation. We discuss the technical and ethical considerations for building apps that respect user data.

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The Art of the Side Project: From Idea to App Store
Andy Ibanez
Andy Ibanez Apr 1, 2025

The Art of the Side Project: From Idea to App Store

Side projects are more than just code; they’re a journey of learning, passion, and perseverance. Here’s how to take your idea from a napkin sketch to a real app.

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Why Performance Matters in Modern iOS Apps
Andy Ibanez
Andy Ibanez Mar 10, 2025

Why Performance Matters in Modern iOS Apps

Your app can be beautiful, but if it’s slow, users will abandon it immediately. Here’s how we optimize for real-world speed.

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